Contact person: Luxury Hair Extensions Shopify & Automations

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Location: Abilene, United States

Budget: Recommended by industry experts

Time to start: As soon as possible

Project description:
"The project covers the complete build of a luxury-looking Shopify store for a premium hair-extensions line, followed by the set-up of key automations that will keep daily operations smooth and customers engaged.

First, the storefront itself needs to feel elegant and high-end. That means a clean layout, refined typography, and a color palette that speaks to quality hair care. Once the design is in place, product pages should load quickly, use crisp imagery, and guide shoppers effortlessly from browsing to checkout.

Next come the automations. I want robust email marketing flows—welcome series, abandoned cart, post-purchase follow-ups—triggered through a tool such as Klaviyo or Shopify Email. Inventory levels must update automatically across all SKUs so that popular lengths and textures never show as available when they are out of stock. For customer service, an integrated helpdesk or chatbot that can surface FAQs, order status, or initiate a return without manual intervention will be essential.

Function-wise, shoppers should be able to filter products by length, texture, and color; read and post verified reviews; and join a loyalty rewards program that tracks points and tiers. Social integration is also key: TikTok and Instagram need to feed shoppable content directly onto the site and send product tags back to those platforms.

Deliverables
• A fully themed, mobile-responsive Shopify store reflecting a luxury, elegant aesthetic
• Email marketing automation flows connected to the chosen ESP and tested end-to-end
• Automated inventory syncing between store, warehouse app, and sales channels
• Customer service automation (helpdesk or chatbot) configured with macros and workflows
• Product filters, embedded reviews, loyalty rewards program, plus TikTok and Instagram integration
• Handover notes and a brief training call so future updates can be managed in-house

The build is considered complete when all pages render correctly on desktop and mobile, every automation fires as intended, and test orders flow through the full purchase life cycle without manual touch-points." (client-provided description)