Contact person: Business Client

Phone:Show

Email:Show

Location: Colorado Springs, United States

Budget: Recommended by industry experts

Time to start: As soon as possible

Project description:
"Website Project Brief: Sauna House COS
Project Overview:
Wordpress prefer
Vacation rental service business offering a unique sauna house experience in Colorado Springs, Colorado.
Domain: [login to view URL] (already owned)
Target Audience:
Travelers visiting Colorado Springs for vacation or family visits
Primary Goal:
Enable visitors to book stays at the property with integrated scheduling and payment

Brand Voice & Design Direction:
IMPORTANT - The Customer is the Hero:

The website should help visitors imagine themselves on vacation, relaxing and making memories with their families
Focus on the experience guests will have, not just the property features
Tone should be warm, inviting, and aspirational
Imagery and copy should evoke feelings of relaxation, connection, and memorable family moments
Visitors should be able to picture themselves enjoying Colorado Springs and unwinding in the sauna

Design Feel:

Welcoming and relaxing (not corporate or sterile)
Emphasis on creating memories and family connection
Showcase the Colorado Springs experience, not just the rental
Professional but personal


Required Pages:

Homepage (main landing page with experience overview)
About/Property Details page
Contact page
Blog section (for future content marketing)

Essential Features:

Booking/Scheduling System - Calendar showing availability where guests can select dates and book stays
Payment Processing - Secure online payment to complete reservations
Contact Form - For inquiries and questions
Photo Gallery - Professional display of property and experience images
Lead Capture - Email signup form (possibly with free Colorado Springs travel guide or vacation planning checklist)
Mobile Responsive - Must work well on phones and tablets

Design Needs:

Should feel welcoming, relaxing, and memory-focused
Emphasize the experience and emotional benefit
Showcase Colorado Springs location as part of the overall vacation experience

Content Status:

Domain: Secured ✓
Photos: Need to be taken/provided (should show guests enjoying the space, not just empty rooms)
Written content: Need to be created (with customer-as-hero messaging)
Logo/branding: Needs to be designed

Budget & Timeline:

Budget: Cost-effective solutions preferred
Timeline: Flexible

prefer Wordpress
Need to be able to link to [login to view URL] and [login to view URL]

Branding package:
SaunaHouseCOS –

1. Brand Positioning
SaunaHouseCOS is a wellness-focused Colorado Springs Short term rental and retreat center with a private Nordic-style sauna and
a thoughtfully curated home near mountain adventures.
Taglines:
• Relax. Restore. Retreat.
• Where Wellness Meets the Rockies
2. Brand Personality
• Calm & Restorative
• Colorado Adventurous
3. Visual Aesthetic
Color Palette:
Charcoal Slate #2D2F33
Warm Cedar #A4623A
Soft Sage #C8D1C0
Snow White #F5F6F4
Mountain Sky Blue #AFCBDF
4. Messaging
Homepage Intro: Welcome to SaunaHouseCOS — a restorative Colorado Springs getaway designed
for relaxation and connection.
Voice & Tone: Calm, warm, sensory, concise. Avoid corporate or cluttered writing.
5. Ideal Guests
Couples, families, professionals, and friends seeking comfort, wellness, and privacy.
6. Website Structure

• Homepage hero featuring sauna
• About the Space
• Bedrooms & Kitchen
• Sauna Experience
• Colorado Springs Guide
• Direct Booking Page
7. Brand Story
SaunaHouseCOS was created from the belief that travel should restore mind and body. This retreat
blends Nordic sauna traditions with Colorado’s natural beauty.
8. Logo Concepts
• Minimal mountain silhouette with sauna steam
• Circular stamp logotype
• Line-art sauna bench icon
• Wood-grain inspired minimalist lettering" (client-provided description)