Contact person: Business Client

Phone:Show

Email:Show

Location: Kottayam, India

Budget: Recommended by industry experts

Time to start: As soon as possible

Project description:
"Prano — “Know What Fuels You” Logo Design Brief

Prano is a next-generation FoodTech + AI brand — built to empower people with real knowledge about what they eat.
Our vibe: clean, modern, intelligent, and future-forward — where wellness meets technology.

We’re looking for a minimal, futuristic, health-centric logo that embodies the essence of “Know What Fuels You.” The logo should feel smart, trustworthy, and instantly recognizable — reflecting cutting-edge AI, food transparency, and modern lifestyle wellness.

Design Direction
1) Theme:
Clean, modern, futuristic wellness aesthetic — using light or dark modes with fresh, health-driven tones (emerald, teal, lime, mint, white, charcoal, soft gradients).

2) Style:
Minimalistic, tech-smart, geometric.
Should blend AI intelligence with nutritional clarity — simple yet powerful.

3) Mood:
Smart, trustworthy, healthy, fresh, modern, and tech-forward.

4) Typography:
Modern sans-serif, geometric, or AI-inspired typeface.
Readable, confident, and premium.
Avoid overly playful fonts — aim for clean, sleek, and intelligent.

5) Iconography:
Think in terms of:
A leaf + circuit hybrid (nature meets technology)
A barcode or scan-line motif (scanning products)
A drop, spark, or fuel symbol (the “fueling your body” message)
A circular “insight” ring or radar pulse (AI analysis)
A checkmark or safety shield (validated food choice)

Icon should be simple and should also work as a standalone app icon.

6) Tagline:
“Know What Fuels You”
May be placed below or to the side in a balanced lock-up.
Tagline inclusion is encouraged but optional.

7) Formats:
Horizontal + stacked versions that work on both light and dark backgrounds.

Creative Notes / Additional Inspiration
Logos that can animate easily for app splash screens, scanning animations, or loading states.
Think Apple Health, Headspace clarity, Google Fit minimalism, Nutri-tech + AI hybrid aesthetics.
Soft glow rings or scanning pulses to represent “insights being revealed.”
A subtle hint of "scanner lines" or "nutrition breakdown" visual language.

Deliverables
Primary logo (vector)
Wordmark (Prano)
Icon (for app, favicon, or social avatar)
Tagline lock-up version (“Know What Fuels You”)
Color palette + typography references
Optional animated version (scan-pulse, insight-ring, or AI glow concept)
File formats: .AI, .EPS, .SVG, .PNG, .JPG
Bonus: .MP4 or .GIF animated reveal (if possible)" (client-provided description)