Contact person: Business Client

Phone:Show

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Location: Hyderabad, India

Budget: Recommended by industry experts

Time to start: As soon as possible

Project description:
"Project Overview
I am seeking an experienced branding professional or creative agency to create a complete brand identity for a new affordable luxury silver jewelry brand aimed at India’s modern youth. The brand focuses on minimalistic yet premium jewelry crafted in high-quality silver and plated with 18Kt gold.

Deliverables Required
1. Brand Name
Unique, memorable, and easy to pronounce
Should communicate modern luxury, elegance, and accessibility
Indian or global appeal—open to both

2. Logo Design
Elegant peacock-inspired logo
Should reflect luxury, grace, and Indian cultural richness
Minimalistic and modern (not overly traditional)
Can be abstract or stylized, suitable for small-scale engravings on jewelry

Must work across:
Packaging
Social media
Website
Jewelry engravings
Variations needed: primary logo, secondary logo, symbol/icon, monochrome versions

3. Tagline
Short, memorable, and aligned with our USP:
“Luxury made affordable for the modern youth.”

4. Brand Story
A compelling narrative that communicates:
High-quality silver plated with 18Kt gold
Affordable luxury for the young generation
Fashion-forward minimalism
A strong men’s collection focus with women’s jewelry
Aspirational and contemporary tone


Brand Background
Category: Silver Jewelry
USP: Affordable luxury for the modern youth
Target Audience:
Individuals aged 10–40, across India
Teenagers, college students, and young professionals
Fashion-conscious buyers who love premium-looking minimalist designs

Product Line:
Men’s & Women’s Jewelry
Bracelets, chains, pendants, rings, earrings, etc.
Silver with 18Kt gold plating
Designs available in both silver and gold finishes

Price Range: INR 2,000 – 20,000
Premium-looking, affordable luxury.

What I Am Looking For
Proven experience in branding, naming, and logo creation
Strong understanding of modern design trends and youth preferences
Ability to translate cultural elements (like a peacock) into a sleek, luxury identity
Previous work on fashion, lifestyle, or jewelry brands is a plus


Deliverables Format
Brand Name Options (5–10)
Logo Files (AI, PNG, SVG, PDF)
Tagline Options (5–10)
Brand Story (1–2 versions)
Optional: Brand color palette and typography recommendations" (client-provided description)